Monday, 14 May 2012

The Twelve Steps from Dissertation to Academic Book

When I finished my dissertation, I knew I wanted to transform it into a book. I did not, however, know anything about the publishing process. As I am now finished with this long process, this is an ideal time for me to outline the steps so that others can know how to publish a book from your dissertation.


In this blog post, I will explain the book publishing process. However, keep two things in mind: 1) there is a lot of variation beyond what I describe here and 2) this is generally the process for the first book, not necessarily for the second or third.

My first book, based on my dissertation

Step One: Write the Book Prospectus

Although it seems daunting, a book prospectus is not a complex document. I describe the book proposal in detail here. Briefly, it contains: 1) a summary of your book that outlines the main argument; 2) a one-paragraph summary of each chapter; 3) a timeline for completion of the book manuscript; 4) a brief description of the target audience and potential classes for course adoption; and 5) the competing literature. Usually these are short documents. Mine have ranged from four to seven single-spaced pages.

Step Two: Submit the Book Prospectus

The second step is to find a press that might be interested in your book manuscript and to send them a book prospectus. I explain how to find a press here and how to contact the aquisitions editor here. Once you have selected the press and found out the name of the acquisitions editor, you can send them the prospectus.  Often, the press also will want one or two sample chapters. You can send your prospectus to as many publishers as you like. Most publishers list submission guidelines on their websites. These guidelines often indicate exactly what materials they would like to see: usually a prospectus, one or two sample chapters, and a two page CV.

Step Three: Submit the Book Manuscript

When acquisitions editors receive your prospectus, they make a decision as to whether or not they will send your book manuscript out for review. If they do not, they will send you a letter with their regrets. However, if they are interested, they often will call or email you with a request to see more materials. Some presses want to wait for the whole book manuscript to be completed. Others will send out just the prospectus for review. Others will send out 1-4 finished chapters. That depends on the book and the press. They will let you know.

Step Four: The Press Sends Your Manuscript out for Review

You wait between one and twelve months for the reviews to come back. If just the prospectus is under review, this will not take very long. If it is the whole manuscript, usually you will wait several months.

Step Five: You Get a Contract

The press makes a decision based on the reviews. They can decide to a) offer a contract based on the reviews; b) ask you to do more revisions and send it out for review again or c) decline to offer a contract based on the reviews. If it is c), you go back to Step Two.

Step Six: You Sign a Contract

If the reviews are favorable, the press will offer you a contract, which you first negotiate and then sign. Here are some items often up for negotiation: 1) who will pay for the index; 2) who pays for the cover and inside pictures; 3) who pays for the copy-editing; 4) the royalties rate; and 5) when and whether the book will be released in paperback. You may or may not be able to negotiate these items, but it does not hurt to ask.

Step Seven: You Revise the Manuscript

You revise the manuscript based on the reviews. Some presses will send it out for review again once you revise it. Others will review it internally and ask you to make further revisions. Still others will send it as is to the copy-editor after you make your revisions.

Step Eight: Copy-Editing

Once the book manuscript is revised, it goes to the copy-editor and they proofread the text. This usually takes 1 to 3 months.

Step Nine: Revision

You revise it again, based on the suggestions made by the copy-editor. You then send it back to the copy-editor who sends it to the press after your final approval. You usually have one month to respond to the copy edits.

Step Ten: Page Proofs

Your book is put into page proofs that you get to read and revise again. At this stage, however, you can only make very minor changes. You correct any mistakes and then it goes to the printer.

Step Eleven: In Press

The page proofs are sent to the printer, and you wait for your book to be printed. Printing usually takes a couple of months.

Step Twelve: On the Shelf

Your book is available for sale! Now that your book is for sale, be sure to include a link to the publisher's website or to Amazon.com in your email signature to advertise your book.

As made clear in these twelve steps, publishing an academic book is often a very long process. It is important to keep in mind that it can take years to publish a book, even after you have completed the manuscript.

For example, I completed the manuscript for my first book in May 2009 and sent it to a publisher who had agreed to review it. I received the reviews in November 2009, and the publisher offered me a contract on the basis of the reviewers’ evaluations at that time. I signed the contract and then revised the book according to the suggested revisions and returned it to the publisher in March 2010. In June 2010, I received and reviewed the copy-edits. In October 2010, I received and reviewed the page proofs. The book was released in February 2011 – nearly two years after I had originally “finished” the book manuscript! Keeping this timetable in mind is particularly important if your university prefers you to have a bound book when you go up for tenure.

Monday, 7 May 2012

Academic Book Publishing: How to contact and find acquisitions editors

The gatekeepers to academic book publishing are acquisitions editors that work at university and academic trade presses. Acquisitions editors are the people to whom you send your book proposal once you have completed it. In this post, I explain how to contact and find acquisitions editors.


Man with book sitting in chair

Once you have decided whereyou would like to publish your book, the next step is to contact the acquisitions editors – the people who work at presses that decide whether or not your manuscript is appropriate for their press. There are three primary ways you can use to contact these acquisitions editors: websites, conferences, and personal contacts.

Websites

The first way to find acquisitions editors is through websites. Most presses list the acquisitions editors on their website. For example, the University of Minnesota Press has specific guidelines for proposal submission on their website as well as a list of their acquisitions editors. The acquisition editors specialize by discipline and subfield, so read the list carefully to choose which editor’s work is closest to your own. If you don’t see any specialization that sounds like yours, then that press may not be the right one for you.

Conferences

Another common way to contact acquisition editors is at conferences. Acquisition editors frequently attend conferences such as the Latin American Studies Annual Meeting, the American Sociological Association Annual Meeting, and any other major conference that has a book exhibit. If you have a proposal ready, you can contact acquisition editors prior to the conference and ask them if they would be willing to meet with you to discuss your work. You also can peruse the book exhibit with your proposal in hand and give it to acquisition editors or their assistants who seem interested. Additionally, you can approach editors even if you do not have a prospectus ready in order to gauge their interest. This process can be intimidating, so be prepared with one-minute and five-minute descriptions of your book and its contribution.

Published Authors

A third way to contact acquisition editors is through personal contacts. If you know someone well who has published with a particular press, and who knows your work well, you can ask them to recommend your work to an acquisitions editor. Many published authors are happy to share the contact information of their editors with prospective book authors, especially if they feel your work has promise. The crucial thing here is to be sure that the author you ask is a fan of your work so that they will feel comfortable recommending you to a publisher.

Once you find an acquisitions editor that is willing to work with you, you will be embarking on a long relationship with that editor. Thus, it is important to start off on the right foot as well as to be sure that you have a good working relationship with the editor. For these reasons, it is a good idea to contact the acquisitions editor before sending all of your materials to them.

Monday, 30 April 2012

How to write a book proposal for an academic press

So, you want to turn your dissertation into a book? Or, perhaps you want to write your first academic book on an entirely different subject. Unless you are famous and have publishers soliciting manuscripts from you, you likely will have to submit a formal academic book proposal to an academic press to have a hope of publishing a book with such a press.


Books

Many university press websites have guidelines that can help you through this process. UC Press has a good set of guidelines as does Harvard. Be sure to check the websites of the press where you plan to submit to find out if they have specific guidelines.

In this blog post, I provide generic suggestions for what should go in an academic book proposal, and then suggest a method for writing such a proposal.

A book proposal for an academic press has seven basic components:

  1. A one-page description of the book. The most important aspect of this one-page description is the argument you will set forth. Here is one example of how to do this:
    1. Paragraph 1: Hook – Invite the reader into your proposal with an interesting anecdote or some surprising data,
    2. Paragraph 2: State your central argument. Back it up with a few sentences.
    3. Paragraph 3: State the contribution to scholarship and place your work in the literature.
    4. Paragraph 4: Provide a brief roadmap to the book. Guide the reader through the book.
  2. A descriptive table of contents. Dedicate one paragraph to each chapter. Give the title of the chapter and provide a three to four sentence summary of the chapter.
  3. A mechanical description of the final manuscript. Here you say that the estimated length of the final manuscript will be anywhere from 70,000 to 150,000 words. More or fewer words may raise eyebrows. You also should specify how many illustrations and/or tables you anticipate.
  4. A description of the audience for your book. Tell the editor who you expect to purchase your book. Will it be read only in your field, or also in other disciplines? Will undergraduates be able to understand your book? Or, is it solely directed at faculty and graduate students? Could it be used in undergraduate or graduate courses? If so, explain which ones.
  5. Describe the competition. What are the existing books in your field? Name those books. How will your book stand out from these? Do you use a different methodology or approach? Is yours designed for a different audience? If any of the competing books you mention are quite similar to your own, spend a few sentences explaining how yours is distinct.
  6. How far along are you? Do you have a complete manuscript? If you do, say so. If not, say how many chapters you have completed, and provide an expected date of completion. If this is your first academic book, I discourage you from sending a proposal before you are certain you will finish the book within a year. If the publisher requires a complete manuscript, you likely want to be less than six months away from completion before sending the proposal.
  7. Who might review your book? You can provide the names and contact information of people who you think might be appropriate readers for your book.

Now that you know what the components are, it should be easier to imagine how you will write such a proposal. I suggest you start with the chapter descriptions, as those should not be terribly difficult to write. Once you have those done, you can begin to work on the introductory first page. When you get stuck, turn to the other, easier parts of the proposal. Describe the audience; list the reviewers; say how far along you are.

Once you get a full draft of your book proposal, set it aside for a week and work on the book, preferably on the Introduction. Pick the proposal back up after a week and see how it reads. Edit it and give it to a friend to read. Once you are comfortable with it, send it out to presses.

You can send your proposal to as many presses as you like. Some presses even allow for multiple submission of the entire manuscript.

Good luck!

Saturday, 21 April 2012

How to Publish an Academic Book – Why Choosing a Publisher is Important and How to Choose One

Like many aspects of academic publishing, where you publish is often as important as what you publish. Thus, the decision of where to publish your academic book is a crucial one. It could make a tremendous difference in your career whether you publish your first book with Harvard University Press or VDM- Verlag.


If you are in a field such as History or Literature, where book publishing is essential, the prestige of the press is particularly important. If this is your first book, and the primary purpose of writing the book is to secure tenure, in most cases, you should first try to publish your book with a university press.

Harper memorial library - mark your seat and your favorite book with a note!

A university press is a publishing house associated with a university, such as Cambridge, Duke, or the University of California. University presses are ranked by prestige, and, in most cases, the prestige of the press is directly related to the prestige of the university. However, there is some nuance here, and presses are often known for specializing in certain subfields. For example, if you are publishing a book on Spanish literature, it may be better for you to publish with Bucknell than MIT. So, how do you figure all of this out?

Which University Press Should I Publish In?

Because university presses vary both in terms of prestige and the areas in which they publish, it is important to choose the right press. Here are three strategies you can use to help you figure out which publishers could be right for your project.

Look at your bookshelf. What books are you reading? Where are they published? Pay special attention to books you are reading and citing that have been published in the past five years, as presses change their focus over time. Are there any presses that stand out on your bookshelf?

Ask around. Ask people who are familiar with your work, who have read part of your dissertation or other papers, which presses they think are most appropriate for your work. Ask senior colleagues in your field which presses are known for publishing in your subfield. For example, if your field is Latin American Literature, ask colleagues in that field which presses have the best lists in that field. Also ask around your department so that you get a sense of which presses are most respected in your discipline in general.

Visit book booths at conferences and try to find books similar to your own. Pay attention to which books are on the front display, as those are the books the publisher is highlighting. You also can ask the representatives at the conference booth if they publish in your area. Be prepared to ask a concise question such as: I am writing a book on discourses of race and racism in Peru. Is that an area in which your press might be interested? Usually, the representative can tell you pretty quickly whether or not they are building a list in your field. If they are very interested, they may ask you for more information, so be prepared to tell them a bit more about your work.

University, Trade Academic, Trade, and Vanity Presses: What’s the difference?

What about publishing with a non-university press? In addition to university presses, there are trade academic presses such as Routledge, Rowman and Littlefield, Palgrave MacMillan, Lynne Rienner, and Paradigm Publishers. Whether or not you should publish in these presses depends a lot on your field and your department. In some departments, these presses are seen as not as prestigious as the university presses, and any university press would be better. However, in other fields, it does not make a difference, and a book with one of these presses is perfectly fine.

I published my first book with a university press because my mentor told me explicitly that a university press was the best bet to ensure tenure. Thus, although two trade academic presses solicited my manuscript, I never sent them my materials. Trade academic presses also seem to be a bit more likely to solicit manuscripts from junior scholars.

I am not at all against publishing with trade academic presses, but I do think that you should be aware that there is a hierarchy, and that these things matter in academia. Whether or not they should matter is a different question.

I decided to publish my second and third books with academic trade presses. I never even discussed my second book with an academic press. I made that decision because I figured Paradigm Publishers, an academic trade press, would give me more editorial leeway on a controversial topic, because their current list includes a wide variety of controversial topics. My third book was invited by a series editor at Routledge, and they promised (and delivered) a very quick turnaround, making this an excellent choice.

I am happy with my decision to publish with trade academic presses. However, I did not publish these books in a quest to secure tenure – I had my university press book as well as several articles for that purpose. I am currently writing another book, and I have not yet decided which kind of press I will shoot for.

In addition to academic trade presses and university presses, there are trade presses such as Simon & Schuster, W.W. Norton, and Viking. Publishing in trade presses is a whole different ballgame, and generally requires an agent and a marketing scheme. If and when I figure out how that works, I will write a separate post on trade presses.

I should note that there are also vanity presses, which may email you asking you to submit your manuscript. A notable one is VDM, which routinely sends out emails asking if you would like to publish with them. If you do not need a book for your career, and would like something to give your mother, this is a good option. Otherwise, steer clear of vanity presses or any press that does not send your book out for peer review.

If you are not sure whether or not a particular press is an academic press, in addition to asking your colleagues, you can also ask the press if they send the manuscript out for review and if they copy-edit the manuscript. Any press that does not do those two things is not an academic press.